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Dr. Ivana Tadic is an assistant professor of Pharmacy Practice, Pharmacoepidemiology and Pharmacoeconomics, Pharmaceutical Marketing, and Interprofessional Education at the University of Belgrade – Faculty of Pharmacy (at the undergraduate and postgraduate study levels). After completing her Pharmacy degree, she practiced as a community pharmacist before undertaking a Ph.D. in Social Pharmacy and Research in Pharmacy Practice. She has finished two one-year postgraduate studies in “Pharmaceutical Management and Marketing” and “Pharmacy Legislation and Pharmacoeconomics.” Since 2022 she has been a board member of the Pharmaceutical Care Network Europe (PCNE) association and a member of the Special interest group of the European Society of Clinical Pharmacy (ESCP). She closely collaborates with the Pharmaceutical Chamber of Serbia. Her primary research interests include Health Outcomes Research, Pharmacoeconomics, and Pharmaceutical Care. Further, her interests involve assessing public health interventions and implementation science.


Associate Professor of Pharmacy Practice
Work place:
University of Belgrade – Faculty of Pharmacy
Department of Social Pharmacy and Pharmaceutical Legislation, University of Belgrade – Faculty of Pharmacy, 11221 Belgrade, Serbia
e-mail:  ivana.tadic@pharmacy.bg.ac.rs